Avoid Rubbed Ink: The Simple Role of Varnish

In the packaging industry, the appearance of packaging often influences a customer's first impression. Damaged or scratched ink on packaging can ruin a brand's aesthetics, leading to high reprint costs. Therefore, a transparent protective coating—varnish—is used during packaging production to protect the packaging surface.

Varnish is a transparent layer applied to the printed surface. Through curing, it forms a transparent protective film that enhances surface durability, protects graphics and content from friction and damage, and also improves the vibrancy of colors, thereby attracting consumer attention. This perfectly aligns with the industry's trend towards long-lasting packaging solutions and reduces waste. Furthermore, varnish is odorless, recyclable, and perfectly compatible with recycled paper or FSC-certified paper, making it an ideal choice for food, cosmetics, and retail packaging.

For international brands, it ensures consistent packaging quality across the global supply chain—crucial for brand consistency. Most importantly, it's an affordable add-on process that, in the long run, saves businesses costs by reducing damaged goods and returns.

Worried about ink abrasion? Tell us your packaging needs, and Jinayon will recommend the most suitable type of varnish or alternatives such as lamination.